Culture shock.

Preparing for a two year overseas assignment in Lagos, Nigeria, a U.S. business person during the 1970s submitted to no fewer than 27 shots as a protective measure against everything from yellow febrility to hepatitis. Although he contendd to avoid any dreaded tropical indisposition during his assignment, he contracted one malady for which there was no vaccination. The disease was culture shock. (Ferraro, 1998, 130)

Critically analyse why a manager working abroad might follow up culture shock and what can be done to manage or alleviate it.

From 1945 onwards, international business trading operations need cash in ones chips reality for a multitude of corporations. A ebullient number of these companies initial efforts began as simple exporting operations. throughout this period, till present day however, international ventures have become increasingly more complex through joint ventures to purchase existing foreign firms to Greenfield undertakings.

While exporting generally requires no more than extended business trips in foreign affairs, there are numerous more complex international activities which demand semipermanent assignments of preferably well suited employees to execute management foreign their home res publica. These international sojourners have diversified roles, ranging from supervision, implementing corporate operations to transfer of technology to imparting corporate culture and strategy.

What would normally be considered normal business behaviour in one country can become somewhat perplexing when mimicked in another.



Upon closer scrutiny, there are vast differences between individuals and organisations from different cultures. At first glance, particular concepts appear to be universal, but in fact are the opposite in respect to the determine and assumptions of people are shaped by their culture (Fatehi, 1996, p. 152), these pagan differences influence the international management of business organisations. These types of assignments have lead to the creation of needs to prepare and support managers sent distant their home country.

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